CJ Jackson

Host, Business Review

CJ Jackson is host of the weekly Business Review module that airs Thursdays during Morning Edition and All Things Considered.  

C.J. manages the Communications and Marketing Department at Baylor University. Her areas of focus include planning, media relations, strategy, branding, positioning, EMBA support, advertising and the department's intern program.

CJ also is a member of the Brazos Valley Public Broadcasting Foundation Board of Directors.

Pages

Business Review November 20, 2014
7:59 am
Thu November 20, 2014

Business Review - Branding in a Complex Marketplace

In today's multicultural marketplace, brands are using subtle cues and visual diversity to facilitate messaging where groups aren't well defined. 


Business Review November 13, 2014
10:45 am
Thu November 13, 2014

Business Review - Survival of the Frugalist

Assistant professor of management and entrepreneurship, Steve Bradley, studies the success and failure of start-ups. While conventional wisdom says the more money the better, surprisingly, Bradley's research shows that sometimes having too many resources can be a bad thing. 


Business Review November 6, 2014
9:00 am
Thu November 6, 2014

Business Review - Bragging Rights

Over the next five years companies will see a fairly substantial exodus of baby boomers from their workforce. Successful internships play an increasingly vital part in recruitment. The more "real life" the work is, the better, says Dr. Andrea Dixon.

 (*ENCORE)


Business Review October 30, 2014
11:34 am
Thu October 30, 2014

Business Review - Cyber Security

Information security expert Bryan Palma poses sober questions about ethical boundaries in the cyber world. Who is responsible for protecting your privacy online? Palma says it's up to you. 


Business Review October 23, 2014
11:37 am
Thu October 23, 2014

Business Review - Breaking the Rules

What motivates workers to break the rules? 


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